They all look the same physically (like a plastic card), but each one represents a different product or service.
Gift cards are a unique breed of product that require a specialized in-store presentation. “It’s especially important in today’s retail environment where stores are stocking their shelves with more products and consumers have more choices than ever.” “It doesn’t matter if you have the best products, it comes down to offering consumers an easy way to find them,” said Kavin Sivapalan, Vice President of Business Analytics at InComm Payments. (And making them happy.) This holds true for just about any item on your shelves: shampoo, cereal, and especially gift cards. Therefore, the easier you can make it for them to buy a product in your store, the better your chances of making a sale. AccuStore reveals the bright spots in your planogram compliance, so you can keep track of the positive changes you’ve made.It’s no secret that most consumers want to get their shopping done as quickly as possible and get on with their busy lives. You’ll also know when staff are getting it right, so you can identify top performers, commend their efforts, and hold them up as examples for others. If there’s a problem, you’ll be able to address it elsewhere in the merchandising process.ĪccuStore’s survey teams capture photos of store conditions, so you can see whether field staff or DSD vendors aren’t following your planogram or are the source of unnecessary out-of-stocks. When you use reliable store data in conjunction with planogram software, you won’t have to wonder how things were executed or whether your stores are compliant with the planogram. You can view the progress of a reset in real time, which helps you quickly implement changes and optimize sales performance.
We’ll help you establish the metrics to track (how well teams executed new rollouts, signage placements with photos attached, store environment updates, etc.) and record data corresponding to planogram modifications. On top of gathering fixture data, AccuStore can monitor the results of your merchandising resets.
Planogram resets software#
Planogram software can help you devise a merchandising reset, but it can’t help you track the progress of that reset – not without a little help. Hit the reset buttonĪ planogram is a living document, not a changeless set of guidelines, so retailers frequently recreate planograms according to sales history and demand projections. The result? Reliable numbers for your planogram software and merchandising that matches the physical attributes of each store. Our field teams will gather all the local fixture data and merchandising metrics that impact planograms. And it will always be relevant and accurate.
Planogram resets professional#
What if the spreadsheets where you saved that information are either missing, out of date, or incomplete? How can you create an effective planogram when you don’t even have data on shelf space allocations?ĪccuStore’s professional site surveys will provide the data you need and – this part is key – ensure you have access to that data every time you need it. In all likelihood, your stores have acquired several fixtures over the years – pallets, chests, shelves, bins, hanging bars, shelf fences, you name it! To create an effective planogram, you need data on those fixtures’ dimensions and conditions.
Store survey data eliminates the uncertainty about merchandising needs and makes planogram technology more valuable.